Why Mobile Marketing
Why Mobile Marketing is a question that can be answered by just about any consumer and business owner alike. I think we are all in agreeance that reaching customers while on the go through the advancements of smart phones, etc. is a no-brainer. Not only is our phone the one thing that we don’t leave home without, we normally answer or respond to mobile notifications very quickly. Like any subject, there is all kinds of research done by large firms on Mobile usage. In fact, one study (shown below) shows that from 2011 to 2016 the number of searches on mobile phones rose from around 20 billion to almost 120 billion mobile searches for local products/services over desktop searches.